CONCEPT
Koalachristmas.com
Straightforward, creative consumer campaign proposition – Gift a Koala a Christmas gift.
Supporting Currumbin Wildlife Santuary and the National Trust Queensland’s fund raising activity during the Christmas gift giving season, a creative concept that aims be an evergreen, program that would require minimal resources.
Next steps
offer more than koala cuddles
Let’s give the feelgood opportunity to people every holiday season of buying christmas present for a koala . Enable charity gifting and last minute presents with digital gift cards that raise funds for the National Trust Queensland and Currumbin Wildlife Sanctuary causes.
